Corporate communication

publication date 29.01.2012

Corporate communication  - a package of all forms of conduct through which the company conveys information about its activites, thus communicating with the outside world. It includes not only external subjects, but also internal environment such as employees, shareholders, executive bodies of the company and so on.

Tho following tools, ways and means can be classified as the corporate communication terms:

  • meeting
  • corporate bulletin
  • all-company gathering
  • presentation
  • image of the company´s buildings and offices
  • noticeboards
  • Intranet
  • company dress code
  • ...

Advisor ideas

„A consultant accompanies the customer only as far as they have reached the point of understanding.“ more >>

Jiří Střelec Jiří Střelec

A consultant definitely is not someone who is going to live their customer´s life for them. He or she is acutally an outside intruder who is supposed to watch the company´s current situation without emotion and impartially seek the best ways leading to the customer´s success. The ways are subsequently brought to the customer to choose from. Then he or she may oversee the customer´s journey along the chosen path until the client has positively understood the course of action and been able to continue on their own.