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The „C“ policy in media communication

Things that look complex can really be very simple - or, indeed, vice versa. Communication with the media is the sort of situation where both the cases may appear. In order to make it really acceptable, you can help yourselves by applying a plain set of principles.

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„An honest consultant only charges for the work done.“ more >>

Jiří Střelec Jiří Střelec

A lot of entrepreneurs have experienced cooperation with consultants who start their “stop-watch“ from the moment they  greet them  “Good morning, …“. Their billing includes the small talk about how the business is going or even breaks. An honest consultant charges only for the period in which they were using their expertise for the customer´s  benefit. It means the time when they analyze, seek the solution, lecture, train, etc. 

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