publication date 17.10.2015
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Corporate identity |
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Corporate communication |
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Corporate design |
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Corporate culture |
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Corporate product |
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The best ideas cross our minds when we are really preoccupied with a particular matter, gathering information, making connections, proposing solutions. In sum, when we deploy all of our capabilities to process the information available. Not just a single day, but longer. When we live the given matter today, tomorrow or even the following week or year. You would be amazed how many possibilities would suddenly emerge. If, while writing the project down, your mind is concerned about the coming sports weekend, the project cannot be brilliant but only formal.
