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The Most Frequent Failings in Creating a SWOT analysis

A SWOT analysis represents  a frequently used method  to create a strategy.  These days, not only marketing workers  but also managers are supposed to be familiar with that. The analysis helps to assess the current condition of both the company and the environment it does business in.  Sadly, I come across a whole range of failings rather too frequently.  Such...

SWOT Analysis for the Public Service - Methodology

On the top levels of management, particularly when medium-term and long-term strategic documents are being elaborated, information acquired through modern analytical methods is required ever more increasingly. These methods do not only work with data come from the traditional spheres, i.e. operating and economic data, but they also include qualitative data from the spheres of law, human resources...

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SWOT analysis

SWOT analysis is largely used in marketing to evaluate Strengths, Weaknesses, Opportunities and Threads of a particular company within the market environment where it does business. It enables to make a realistic picture of the strengths of the company´s internal evironment as compared with the external (market) one and helps to find an adequate strategy to make a profit...

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Training - preparation of the SWOT analysis and strategy

The company´s strategy should be realistic while ambitious enough to push the company towards a higher performance, a better position on the market, a higher quality. In order to achieve this you need to materialize the company´s true potential and take advantage of the condition of the market that the company works on. The SWOT analysis is one of the suitable instruments. We...

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„Nobody is going to collect results for the manager.“ more >>

Jiří Střelec Jiří Střelec

The manager is supposed, along with his or her team, to deliver results for the company. That is what they are paid for. The results need to be proven. Not always they are obvious from the reporting, especially if the measurement systems are soft. The manager needs to keep their eyes open, taking into account every change, result, conclusion and communicating them to the others.

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