List of articles - Communication (PR)

Public relations are techniques, methods and tools by which a company or a society creates, maintains credibility relationships and awereness with its surroundings (the public, partners, suppliers, customers, politicians, and others). Studying individual attitudes of target groups and seek to influence them. The basis of public relations is to provide information to the public and selected target groups. At the same time obtaining feedback on the impact and effect of the information provided. An important aspect of Public Relations is two-way communication (eg, unlike the advertising).

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Communication (PR)

Communication preparation - facts and information

Well-prepared preparation - the basis of successful communication

Before sport activity we take it for granted, prepare the body for physical exercise, so that we do not cause injury. Similarly, we should carefully approach…

Communication (PR)

Communication on commencing a new job

How to introduce a new worker

Entering the job of a new worker is the result of a costly and time-consuming recruitment work by human resource specialists and managers.  When we have…

Communication (PR)

Press conference

How to increase the effect of a press conference using social networks

A press conference is a very important tool of Public Relations for communication with journalists and creation of the media image of the company. Today we can…

Communication (PR)

Ineffective communication - the problem rests outside the non-verbal communication

Causes of ineffective communication

The non-verbal communication largely does not tend to be the cause of bad communication. More likely, it discloses the communicator´s current stance…

Communication (PR)

Internal dialogue - authentic speech

The authenticity of presentations

Sometimes everyone can be in a situation, when he or she must face for some reason an audience, small or big group of people, who is waiting meantime patiently…

Communication (PR)

Communication with media has its rules and methods

The „C“ policy in media communication

Things that look complex can really be very simple - or, indeed, vice versa. Communication with the media is the sort of situation where both the cases may…

Communication (PR)

Without positive values - will not positively valuable external communication

External communication and personal mission

The right external communication, a uniform corporate style, etc. do bear fruit. If the company has not set its corporate culture well, including positive…

Communication (PR)

External communication creates the picture of your company in the eye of the general public and the media

External communication creates the picture of your company in the eye of the general public and the media

Writing a press release is pretty simple,“ we can frequently be hearing from all sides. „Annie from the accounting department or Mr.Olive, the…

Communication (PR)

Internal communication in the process of strategy implementation

Internal communication may delay the implementation of the strategy

Nowadays, the internal communication is regarded as a matter of course. After all, there are regular meetings, managers do communicate with their workers on a…

Communication (PR)

Internal communication

Prevent rumours, do internal communication

The company is going downhill, we may be left without work,“ employees are whispering to one another. Thus, a rumour is being born which spreads easily…

Communication (PR)

Let us put the man first

Let us put the man first

The right mode of communication can inspire people to coin new ideas or participate in improvement, thus putting all their abilities to work. On the contrary,…

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