Elevator pitch

publication date 17.11.2013

Elevator pitch is a presentation in an elevator. It is a very short, information-intensive presentation. The name originates in today´s hectic times when you only have so much time for making a presentation as it takes to travel from the zero floor to the fifth one while accompanying the manager on his or her way to the office. This is all the time you will ever have to get to the point of your presentation.  

Mastering the "elevator pitch"  presentation means to focus on: 

  • capturing the main idea
  • key aspects
  • compressed description
  • ....

You are allowed just 30 to 60 seconds (the average elevator ride time). It is time enough for about 40 short sentences, it is, therefore, wise to really think things over before you start. 

Advisor ideas

„The operational activities causes falling asleep of managers and whole company.“ more >>

Jiří Střelec Jiří Střelec

Every day is increasing long list of tasks and challenges to be solved. In some companies, you would not have to go home and all the time you could work. It still have not finished the tasks. If managers begin to "drown" in such operative, they easy to forget the long-term development of the company. Strategically managers are starting to fall asleep and  company too with them. They do not notice that the surrounding environment is changing day by day and the competitors has brought new technologies and products. Easy then the time will come when no longer need to work. Please, take some time each week to develop yourself, your team, company. Give regular time regular to working of strategy and vision of the company.

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